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Drop and Give Me 20

The military community is full of successful business owners, managers, and leaders across all industries, military and civilian. Time to show them off and learn from their experiences! Hear stories of active duty members, military spouses, and veterans as host Lindsey Germono shines a spotlight on their challenges, triumphs, and the insights learned through determination and best business practices. Join Lindsey and guests in insightful discussions of what it takes to be a leading military entrepreneur.
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Dec 27, 2016

In this episode of Drop and Give Me 20, Lindsey Germono speaks with Brian Richardson, the Founder of The Company Project. He works with small businesses in the firearms industry to define strategies for their products and services so that they can find, motivate, and keep profitable customers.

Important topics they discuss:

  • [1:14] All about Brian and The Company Project
  • [3:07] Niche, niche, niche: Brian goes from small business to focusing on the firearms industry
  • [7:17] Obstacles in the transition from military to entrepreneur
  • [8:23] Understanding how business partnerships work
  • [11:25] How to find, motivate, and keep profitable customers
  • [15:58] Does your website measure up?

Quote:

“Passion will get you through some lean times but it won’t necessarily make you have a successful business..the good stuff happens at the intersection of passion and ability.” - Brian Richardson

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